At the beginning of June, the highly prestigious „Złoty Paragon – Nagroda Kupców Polskich” (“Golden Receipt – Polish Sellers’ Award”) statuettes were once again presented at the gala event at the Kamienica Theatre in Warsaw. Minutka tea took 1st place in the ‘Sales Leader’ category. The “Golden Receipt” is ours! This is the fourth such award for our Minutka tea!
The ‘Golden Receipt’ competition is one of the most important competitions in the FMCG industry. Its value comes first and foremost from the way it is carried out. Surveys held among store owners or managers reflect the actual position of products in the category, and the involvement of an independent agency to compile the results guarantees transparency. I am delighted that Sellers are so keen to participate in the survey, because the results constitute an excellent and reliable recommendation of the awarded products.
Sylwia Mokrysz from the Management Board of Mokate
The ‘Golden Receipt – Polish Sellers’ Award” is awarded by sellers, readers of ‘Hurt i Detal’ monthly magazine. It is awarded to products that have made a special impact on the development of retail trade in Poland. These awards are only given to those products that have distinguished themselves by being the most competitive in the market. Nearly 400 products in 65 categories took part in this year’s competition.